Seventy Eight and Sunny Apparel
What I Led:
Social strategy and content planning
Filming, editing, and creative production
Influencer management and seeding
Paid social and ad creative
Weekly analytics, reporting, and optimization
Key Highlights:
Scaled the brand’s IG following from 1,036 to 8,000 in 4 months
Drove over 2.2M+ TikTok views
Increased monthly engagement rate by 240% on IG
Boosted website traffic from social by 63%
Scaled LTK presence by activating 100+ affiliates
Holiday Look Book Carousel
Holiday Look Book Carousel
Holiday Look Book Carousel
Holiday Look Book Carousel
Holiday Look Book Carousel
Going Out Looks Carousel
Going Out Looks Carousel
Going Out Looks Carousel
Going Out Looks Carousel
Holiday Campaign: Reels & Stills
Caffeine + Cozy Layers: Reels & Stills
An Ode to Chocolatey Hues: Reels and Stills
Lotus Sweater: Reels & Stills
LTK Affiliate Creator Content
Lifestyle Content
Content Shot & Styled By Me
Content Shot & Styled By Me
Lifestyle Content
Content Shot & Styled By Me
Holiday Campaign Teaser Content
Content Shot & Styled By Me
Giveaway Content
Holiday Campaign Content
Holiday Campaign Content
Holiday Campaign Content
Editorial Content
Content Shot & Styled By Me
Repurposed Campaign Content
Campaign Content
Campaign Content
Campaign Content
Campaign Content
Lifestyle Content
Editorial Content
Campaign Content